How to Buy a Pool the Right Way, From the Right Company, at the Right Price

By Marcus Sheridan

Why are you here?

You are here because you are likely about to make a very big mistake. If you don't make a very big mistake, you're likely to make a bunch of small mistakes. These mistakes will hurt you financially and add stress to your life. You, like most Americans, are an uninformed Pool Shopper. You may think you know all there is about pools based on your research, but there is just one problem with all the research you've done up to this point. IT'S ALL BIASED. Whether you learned it online, from a friend, or from a pool salesperson, they gave you their biased, often times ignorant, opinion. Most only know their product. Most lean one way.

For these reasons, you are uniformed. But this is not your fault. The purchase of a swimming pool is not like buying a car. With cars, we all get lots of practice. Even with homes many of us go through the home-buying experience quite a few times. But with swimming pools, well that's a different story. For most of us it's a one shot deal. And sadly, this one shot deal is often a train wreck.

This is why people fill in their pools.

This is why people say they'd never do it again.

This is why many consumers view sales people in the swimming pool industry as used car salesmen.

This is why our industry has such a bad name.

This is also why I have developed this website. It is in a class by itself. You will find nothing like it in all your searches online. The buck stops here.

IT IS TIME FOR YOU TO BE AN INFORMED POOL SHOPPER.

IT IS TIME TO SAVE YOURSELF LITERALLY THOUSANDS OF DOLLARS.

Who Am I?

My name is Marcus Sheridan. I own one of the largest swimming pool companies on the East Coast, but my purpose here is not that of trying to sell you a pool. I don't even install pools outside of Virginia and Maryland.

I started my company basically out of college 7 years ago, and it has become one of the fastest growing pool companies in the world. The reason for this is because when I entered this industry in 2001, I realized there was an incredible dearth in one main area: Consumer Education. Most pool companies are just looking to do cookie cut work with quick sales, fast talking sales people, little time on information/teaching, and a lot of time on pushing you the consumer in one direction, their direction. This really bugged me. This is why I set out to become a teacher first and a salesman second. I wanted to eliminate the pool shopping~installation~ownership horror stories that we've all heard. Realizing that knowledge, when used properly, truly is power, my quest began. Before long, our company had established one of the greatest information driven company/customer operations in the industry.

You may be asking yourself, "Well how do I know he's telling the truth, and not some fake?"

My answer here is very simple. Go to my company's website: . Not only will you be overloaded with information as you peruse its pages, you'll also be able to view part of our Company DVD. Once you review my website, you will realize that I know what I'm talking about. I am an expert in my field and I'm serious when I say it's my goal to have informed customers and pool owners throughout the country.

Who This Book Is For:

I'm not going be so audacious here so as to tell you that this book will fit every pool shopper's needs, because it won't. This book is aimed mainly at the person who is looking to spend LESS than $100,000 on a pool and is strongly considering fiberglass as one of their options.

For this person, this book will be of great use to you by:

• Teaching you fool-proof methods of finding a professional contractor
• Showing you who your different manufacturers are and the strengths and weaknesses of each
• Informing you of the various options you have to choose from and which ones are worth it and which ones aren't
• Giving you advice and guidance on picking the right pool size and shape for you
• Answering many of the general questions and concerns you might have regarding purchasing and owning a swimming pool
• Saving you money because it shows the prices ranges of what products and options should cost

This book is probably not for the person that is looking to spend over 100k on a swimming pool. Frankly, if you're spending that much money, it's likely you don't really care about saving a couple thousand dollars based on what's found in my e-book. Also, this book does not focus on such elaborate features as vanishing edges, 30' waterfalls, beach entries, and the like. But it certainly has its share of incredibly useful information.

What are readers saying?

"I truly enjoyed the eBook. It has already provided us with a lot of very good pointers and reminded us of things we said we would/wouldn't do if we had to do it over again" Mark White, Florida

How to Buy a Pool the Right Way, From the Right Person, at the Right Price

By Marcus Sheridan

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